About Gen Furukawa

Since then, I have gone on to co-found, and sell, a SaaS. It was a quiz platform for Shopify merchants, called Prehook.

Yet we still dealt with churn.

But learned to address it proactively: with onboarding, customer experience, and driving activation as soon as humanly possible.

Retainable will share these strategies and experiences to help other SaaS founders, marketers, customer success folks, and anyone interested in reducing acquisition costs and creating happier customers to grow more efficiently.